Irresistibly inspiring. Sprinkled with storytelling, humor and at times provoking questions. And of course, a new mindset, trade show skills and tools that you can implement with your team straight after. That is what you can expect from a tailored workshop with us.
His knowledge of trade shows, exhibitions and events extends over 30 years. It’s his passion, and love, for trade shows that drives his high ratings and overwhelmingly positive feedback from marketing, sales, HR and managers, who he has taught and trained since 2009.
He has spent countless hours at exhibitions and trade shows around the world as a professional observer and partner. This knowledge he always uses in his teaching to give real-life examples and personal experiences.
So, you do not only get one of the most competent trade show experts – you also get a pretty experienced public speaker and educator. He has trained people varying from international companies to 1-person companies.
Online or in-person
Everything starts with your objectives. With a simple exercise we uncover what you want to achieve at your trade show – individually and as a team.
Next we look at your booth. Using the zone mindset, we can map out the right customer journey for different type of guests at the trade show.
Your staff can make or break your exhibition. Just like a play, we map out roles, responsibilities and most importantly – the manuscript.
We talk about how to qualify your guests, planning the next step and follow-up after your trade show.
We will tailor it to suit your company’s specific trade show challenges. Included is always a Q&A, so you can get all your questions answered.
Online or in person
Everything starts with your objectives. With a simple exercise we uncover what you want to achieve at your trade show – individually and as a team.
Next we look at your booth. Using the zone mindset, we can map out the right customer journey for different types of guests at the trade show.
Your staff can make or break your exhibition. Just like a play, we map out roles, responsibilities and most importantly – the manuscript.
We talk about how to qualify your guests, plan next steps and follow-up after your trade show.
We will tailor the workshop to suit your company’s specific trade show challenges. Included is always a Q&A, so you can get all your questions answered.
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